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Selected Works of Matthew J. Castel
Presentation
Evaluation of Product Modularity, Commonality, and Platform: Their Effects on Innovation
Decision Sciences Institute Annual Meeting (2013)
  • Shawnee K. Vickery, Michigan State University
  • Roger Calantone, Michigan State University
  • Matthew Castel, Boise State University
Abstract
Analysis of the interrelationships between product modularity, product commonality, and product platform to evaluate construct discriminant validity. This is then followed by an assessment of their direct and indirect effects upon two categories of innovation: radical and incremental.
Disciplines
Publication Date
November 16, 2013
Location
Baltimore, MD
Citation Information
Shawnee K. Vickery, Roger Calantone and Matthew Castel. "Evaluation of Product Modularity, Commonality, and Platform: Their Effects on Innovation" Decision Sciences Institute Annual Meeting (2013)
Available at: http://works.bepress.com/matthew-castel/3/