This paper contributes to the alliance literature by investigating the influence of alliance partnership experience on the propensity to engage in external technology commercialization. Overall we find support for the proposition that alliance experience increases the likelihood that a firm will engage in ETC, but only up to a point at which further experience reduces the propensity to engage in ETC. We reason that even firms that have developed an alliance capability through learning reach a saturation point in their ability to further increase the scale and scope of the alliance portfolio. We also find that industry level uncertainty, namely the appropriability regime, pace of technological change and competitive complexity, influences this relationship.
- Alliance partnership experience,
- External technology commercialization
Available at: http://works.bepress.com/mary_beth_rousseau/2/