"Franchising Research Frontiers for the Twenty-First Century" by Rajiv P. Dant

Selected Works of Marko Grunhagen

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Article

Franchising Research Frontiers for the Twenty-First Century

Journal of Retailing (2011)

Rajiv P. Dant, University of Oklahoma
Marko Grünhagen, Eastern Illinois University
Josef Windsperger, University of Vienna

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Disciplines

Business Administration, Management, and Operations,
Business and
Marketing

Publication Date

September 1, 2011

DOI

10.1016/j.jretai.2011.08.002

Citation Information

Rajiv P. Dant, Marko Grünhagen and Josef Windsperger. "Franchising Research Frontiers for the Twenty-First Century" Journal of Retailing Vol. 87 Iss. 3 (2011) p. 253 - 268
Available at: http://works.bepress.com/marko_grunhagen/31/