"When do franchisors select entrepreneurial franchisees? An organizational identity perspective" by Anna Watson

Selected Works of Marko Grunhagen

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When do franchisors select entrepreneurial franchisees? An organizational identity perspective

Journal of Business Research (2016)

Anna Watson, University of Hertfordshire
Olufunmilola Dada, Lancaster University
Marko Grünhagen, Eastern Illinois University
Melody L. Wollan, Eastern Illinois University

Link

Disciplines

Economics,
Public Relations and Advertising and
Marketing

Publication Date

December 1, 2016

DOI

10.1016/j.jbusres.2016.05.006

Citation Information

Anna Watson, Olufunmilola Dada, Marko Grünhagen and Melody L. Wollan. "When do franchisors select entrepreneurial franchisees? An organizational identity perspective" Journal of Business Research Vol. 69 Iss. 12 (2016) p. 5934 - 5945
Available at: http://works.bepress.com/marko_grunhagen/11/