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Contribution to Book
IKUM: An Integrated Web Personalization Platform Based on Content Structures and User Behavior
Intelligent Techniques for Web Personalization (2005)
  • Magdalini Eirinaki, Athens University of Economics and Business
  • Joannis Vlachakis
  • Sarabjot S. Anand, University of Warwick
Abstract
Web personalization is the process of customizing a web site to the needs of each specific user or set of users, taking advantage of the knowledge acquired through the analysis of the user’s navigational behavior. The objective of the I-KnowUMine project (IKUM) is to develop an integrated platform (referred to in the paper as the “IKUM system”) that uses state of the art technology and research results from different application domains in order to provide the basis for the development of online services in a wide range of application areas, presenting personalized content, services and applications to users in a structure more suited to their needs. The benefits provided by the IKUM system result mainly from the combination and integration of technology advances in areas such as Web Mining, Content Management, Personalization and Portals. As a result of this novel combination of these technologies, users of the IKUM system will benefit from the optimal logical structure of information/content provided by the system, allowing them to efficiently execute their processes and to reach their information targets.
Disciplines
Publication Date
2005
Editor
Bamshad Mobasher, Sarabjot Singh Anand
Publisher
Springer Berlin Heidelberg
Series
Lecture Notes in Computer Science
ISBN
978-3-540-29846-5
Publisher Statement
SJSU users: use the following link to login and access the article via SJSU databases.
Citation Information
Magdalini Eirinaki, Joannis Vlachakis and Sarabjot S. Anand. "IKUM: An Integrated Web Personalization Platform Based on Content Structures and User Behavior" Intelligent Techniques for Web Personalization Vol. 3169 (2005)
Available at: http://works.bepress.com/magdalini_eirinaki/7/