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Article
Efficient utilization of customer relationship management (CRM) technology: a self-directed learning approach
International Journal Business Innovation and Research
  • M. Rodriguez
  • S. Boyer
Document Type
Article
Date of Publication
1-1-2010
Disciplines
Citation Information
M. Rodriguez and S. Boyer. "Efficient utilization of customer relationship management (CRM) technology: a self-directed learning approach" International Journal Business Innovation and Research Vol. 4 Iss. 1/2 (2010) p. 3 - 14
Available at: http://works.bepress.com/m-rodriguez/11/