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Presentation
Millennial Money Matters: The Impact of Knowledge and Perceived Risk on Retirement Investment Decisions
American Marketing Association Summer Educators' Conference (AMA)
  • Jacqueline K. Eastman, Georgia Southern University
  • Dora E. Bock, Georgia Southern University
  • Lindsay R.L. Larson, Georgia Southern University
Document Type
Presentation
Publication Date
8-3-2014
Location
San Francisco, CA
Citation Information
Jacqueline K. Eastman, Dora E. Bock and Lindsay R.L. Larson. "Millennial Money Matters: The Impact of Knowledge and Perceived Risk on Retirement Investment Decisions" American Marketing Association Summer Educators' Conference (AMA) (2014)
Available at: http://works.bepress.com/lindsay_rl_larson/63/