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About Leslie E. Koppenhafer

After completing her Ph.D. in Marketing at the University of Oregon, Dr. Leslie E. Koppenhafer joined the Department of Marketing and Finance at Boise State University in the Fall of 2014. Her research focus is on access based consumption, consumer deception protection, branding, and community and identity. Dr. Koppenhafer also earned an M.B.A. in Marketing from the University of Wisconsin, a B.A. in International Studies from the University of North Carolina – Chapel Hill, and completed an intensive course study in International Relations from the Lorenzo de Medici Institute in Florence, Italy. She has given a number of presentations on consumer advertising and advertising claims, and has conducted qualitative research on advertising campaigns and their research and development of new products. Previous professional experience includes being an Assistant Brand Manager for Bioré and New Products for KAO Brands in Ohio, and Head of Logistics for Outward Bound in Utah.

Positions

Present Assistant Professor, Department of Marketing and Finance, Boise State University
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