"Rating the TV Ratings: One Year Out. An Assessment of the Television Industry's Use of V-Chip Ratings. Executive Summary." by Dale Kunkel

Article

Rating the TV Ratings: One Year Out. An Assessment of the Television Industry's Use of V-Chip Ratings. Executive Summary.

(1998)

Dale Kunkel, University of California, Santa Barbara
Wendy Jo Maynard Farinola, University of California, Santa Barbara
Kirstie M. Cope, University of California, Santa Barbara
Edward Donnerstein, University of California, Santa Barbara
Erica Biely, University of California, Santa Barbara
Lara Zwarun, University of Missouri–St. Louis

Link

Disciplines

Political Science,
Public Relations and Advertising and
Marketing

Publication Date

September 1, 1998

Citation Information

Dale Kunkel, Wendy Jo Maynard Farinola, Kirstie M. Cope, Edward Donnerstein, et al.. "Rating the TV Ratings: One Year Out. An Assessment of the Television Industry's Use of V-Chip Ratings. Executive Summary." (1998)
Available at: http://works.bepress.com/lara-zwarun/16/