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Contribution to Book
Marketing and Promotion Resources: Leveraging Existing Programs and Resources
Chapter 6 of Niche Markets: Assessment & Strategy Development for Agriculture
  • D. Thilmany
  • Kynda R. Curtis, Utah State University
Document Type
Contribution to Book
Publisher
Western Extension Marketing Committee
Publication Date
1-1-2008
Citation Information
Thilmany, D. and K.R. Curtis, (2008). “Marketing and Promotion Resources: Leveraging Existing Programs and Resources.” Chapter 6 of Niche Markets: Assessment & Strategy Development for Agriculture. A publication of the Western Extension Marketing Committee, UCED publication 2007/08-13.