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Article
A primer for conducting survey research using MTurk: Tips for the field
Human Resource Development Faculty Publications and Presentations
  • Silvana Chambers
  • Kim Nimon, University of Texas at Tyler
  • Paula Anthony-McMann
Abstract

This paper presents best practices for conducting survey research using Amazon Mechanical Turk (MTurk). Readers will learn the benefits, limitations, and trade-offs of using MTurk as compared to other recruitment services, including SurveyMonkey and Qualtrics. A synthesis of survey design guidelines along with a sample survey are presented to help researchers collect the best quality data. Techniques, including SPSS and R syntax, are provided that demonstrate how users can clean resulting data and identify valid responses for which workers could be paid.

Description
This article is originally published by IGI-Global, here: DOI: 10.4018/IJAVET.2016040105.
Publisher
IGI-Global
Date of publication
5-1-2016
Language
English
Persistent identifier
http://hdl.handle.net/10950/2326
Document Type
Article
Publisher Citation
Chambers, S., Nimon, K., & Anthony-McMann, P. (2016). A Primer for Conducting Survey Research using MTurk: Tips for the Field. International Journal of Adult Vocational Education and Technology (IJAVET), 7(2), 54-73. doi:10.4018/IJAVET.2016040105
Citation Information
Silvana Chambers, Kim Nimon and Paula Anthony-McMann. "A primer for conducting survey research using MTurk: Tips for the field" (2016)
Available at: http://works.bepress.com/kim-nimon/4/