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Article
A primer for conducting survey research using MTurk: Tips for the field
Human Resource Development Faculty Publications and Presentations
Abstract
This paper presents best practices for conducting survey research using Amazon Mechanical Turk (MTurk). Readers will learn the benefits, limitations, and trade-offs of using MTurk as compared to other recruitment services, including SurveyMonkey and Qualtrics. A synthesis of survey design guidelines along with a sample survey are presented to help researchers collect the best quality data. Techniques, including SPSS and R syntax, are provided that demonstrate how users can clean resulting data and identify valid responses for which workers could be paid.
Description
This article is originally published by IGI-Global, here: DOI: 10.4018/IJAVET.2016040105.
Publisher
IGI-Global
Date of publication
5-1-2016
Language
English
Persistent identifier
http://hdl.handle.net/10950/2326
Document Type
Article
Publisher Citation
Chambers, S., Nimon, K., & Anthony-McMann, P. (2016). A Primer for Conducting Survey Research using MTurk: Tips for the Field. International Journal of Adult Vocational Education and Technology (IJAVET), 7(2), 54-73. doi:10.4018/IJAVET.2016040105
Citation Information
Silvana Chambers, Kim Nimon and Paula Anthony-McMann. "A primer for conducting survey research using MTurk: Tips for the field" (2016) Available at: http://works.bepress.com/kim-nimon/4/