This article focuses on Confucian dynamism, affective commitment to the organization, and need for achievement in relation to service quality. Participants were 94 property managers in Hong Kong. The findings reveal that affective commitment partially mediates the relationship between Confucian dynamism and service quality, and that need for achievement moderates the indirect effect of Confucian dynamism on service quality via affective commitment. Specifically, the strength of the positive relationship between affective commitment and service quality decreases as need for achievement increases. The article discusses the theoretical and practical implications of the findings and the limitations of the study.
Chan, CKT, Ng, YNK & Casimir, G 2011, 'Confucian dynamism, affective commitment, need for achievement, and service quality: a study on property managers in Hong Kong', Services Marketing Quarterly, vol. 32, no. 4, pp. 318-31.
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