Skip to main content
Article
Vouching for Vouchers
Publishers Weekly
  • Kathi Inman Berens, Portland State University
Document Type
Article
Publication Date
8-5-2019
Subjects
  • Portland Book Festival,
  • Books -- Marketing,
  • Millenials,
  • Book vouchers,
  • Booksellers and bookselling,
  • Book industry -- Digital humanities
Abstract

The article discusses the concept of using book vouchers in buying a book. Topics covered include the use of book vouchers at the Portland Book Festival (PBF) held each November, advantages of using vouchers, and possible correlation between increased voucher use and the growing number of millennials at PBF.

Rights

© PWxyz, LLC. All rights reserved.

Persistent Identifier
https://archives.pdx.edu/ds/psu/29797
Citation Information
Berens, K. I. (2019). Vouching for Vouchers. Publishers Weekly, 266(31), 72.