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Unpublished Paper
Rebranding the 'Redneck Riviera': The St. Joe Company and the Political Economy of the Florida Panhandle.
Florida Communication Association (2012)
  • Joseph S Clark, Florida State University
Keywords
  • advertising,
  • political economy,
  • history,
  • rhetoric
Publication Date
October, 2012
Citation Information
Joseph S Clark. "Rebranding the 'Redneck Riviera': The St. Joe Company and the Political Economy of the Florida Panhandle." Florida Communication Association (2012)
Available at: http://works.bepress.com/js_clark/11/