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Article
2008 Empirical Study of the Strategic Impact of Major Maketing Factor on Firm Performance (Lucisu, Lee, Habte).pdf
Business Research Yearbook: Building Bridges in a Global Economy (2008)
  • Jooh Lee, Rowan University
  • Harold Lucius, Rowan University
  • Berhe Habte-Giorgis
Keywords
  • Marketing Factor,
  • Accounting performance,
  • Pharmaceutical Industry
Disciplines
Publication Date
2008
Citation Information
Jooh Lee, Harold Lucius and Berhe Habte-Giorgis. "2008 Empirical Study of the Strategic Impact of Major Maketing Factor on Firm Performance (Lucisu, Lee, Habte).pdf" Business Research Yearbook: Building Bridges in a Global Economy Vol. 4 Iss. 1 (2008)
Available at: http://works.bepress.com/jooh-lee/56/