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About Jon R. Austin, Ph.D.

Dr. Austin began his career with a marketing research firm, ultimately serving as co-owner and senior analyst, and he continues to provide marketing research consulting services. He has published articles on marketing research service relationships, brand personality, transformational mentoring through guided student consulting projects, and assessing a market orientation from a biblical perspective. Prior to joining the faculty at Cedarville, Dr. Austin served on the faculties of the School of Hotel Administration at Cornell University and the College of Business at James Madison University.

Positions

Present Associate Professor of Marketing, Cedarville University School of Business Administration
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Disciplines


Research Interests


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Courses

  • Business to Business Marketing
  • Consumer Behavior
  • Integrated Business Core Practicum
  • International Marketing
  • Marketing Research
  • Marketing Strategy
  • Principles of Marketing
  • Promotion Strategy
  • Services Marketing

Education

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1997 Ph.D., University of Wisconsin
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1989 M.S., Iowa State University
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1982 A.A., Grand View College
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1980 B.A., University of Northern Iowa
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Contact Information

School of Business Administration
Cedarville University
Milner 122
937-766-7792

Email:


Contributions to Books (3)

Refereed Journal Articles (5)

Conference Proceedings (5)

Working Papers (1)

Conference Presentations (11)