Using Starting Strong as a case study, this article examines how four successful Student Learning Outcomes (SLO’s) emerged and one was eliminated during the Quality Enhancement Plan’s (QEP’s) development process. In comparison to the one that was purged, the four successful SLO’s had five commonalities: 1. Virtually unanimous support from the administration; 2. Wide acceptance of the SLO from the faculty and staff members working on the QEP; 3. A shared conception between the administration and faculty/staff of what is an appropriate SLO; 4. The SLO’s could be clearly conceptualized and measured; And, 5., the SLO’s are financially feasible for the university to implement. The study hopes that this article may provide guidance for other universities undertaking and developing SLO’s and QEP’s.