"The Impact of Market Orientation on Esprit de Corp, Customer Orientation, and Business Performance" by Joe F. Hair

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Article

The Impact of Market Orientation on Esprit de Corp, Customer Orientation, and Business Performance

Marketing Management Journal (2003)

Joe F. Hair

Disciplines

Business and
Marketing

Publication Date

Fall 2003

Citation Information

Joe F. Hair. "The Impact of Market Orientation on Esprit de Corp, Customer Orientation, and Business Performance" Marketing Management Journal Vol. 12 Iss. 2 (2003)
Available at: http://works.bepress.com/joe_hair/47/