Article
A Methodological Note on Mail Survey Response Rates
Psychological Reports
Document Type
Article
Publication Date
6-1-2000
Disciplines
Abstract
Addresses issues regarding mail survey response rates in the broadcasting industry. Definition of mail survey; Use of variations of social exchange principles in the study; Difficulties inherent in mail surveys; Implications for research on the broadcast industry.
Citation Information
Jeremy Harris Lipschultz, Michael L. Hilt and Christine Renee Mixan. "A Methodological Note on Mail Survey Response Rates" Psychological Reports Vol. 86 Iss. 3a (2000) p. 1273 - 1274 Available at: http://works.bepress.com/jeremyharrislipschultz/47/
Lipschultz, J. H., Hilt, M. L., & Mixan, C. R. (2000). A Methodological Note on Mail Survey Response Rates. Psychological Reports, 86, 3, 1273-1274.