Impact of Student Canvassing for Breastfeeding-Friendly Business InitiativeCommunication Studies Publications
AbstractStudents spoke with 128 business representatives. A total of 133 businesses were approached, but 5 were closed on canvassing days. There was a 70.6% response rate for the survey. 79 of the business representatives (61.7%) were authorized to provide an answer on the breastfeeding-friendly designation. Among these businesses, the response rate was 88.6%49 of the business representatives (38.3%) were not authorized to provide an answer, often because of needing to get approval from corporate—or other off-site—management. The responses rate for these businesses was 11.4%; most refused the survey. The results provided below are only for businesses where the representative could give an answer.
Citation InformationJennifer Anderson. "Impact of Student Canvassing for Breastfeeding-Friendly Business Initiative" (2015)
Available at: http://works.bepress.com/jenn-anderson/2/