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Article
Blowing Our Own Horns: Library Marketing as an Essential Management Skill
Library Leadership & Management
  • Jennifer A. Bartlett, University of Kentucky
Abstract
This New and Noteworthy review column presents a few recent, representative books and articles on library marketing and public relations, focusing on the importance of these areas in the library manager's skillset.
Document Type
Article
Publication Date
5-1-2015
Notes/Citation Information

Published in Library Leadership & Management, v. 29, no. 3, p. 1-3.

This work is licensed under a Creative Commons Attribution 3.0 License.

Citation Information
Jennifer A. Bartlett. "Blowing Our Own Horns: Library Marketing as an Essential Management Skill" Library Leadership & Management Vol. 29 Iss. 3 (2015) p. 1 - 3
Available at: http://works.bepress.com/jenbartlett/39/