Blowing Our Own Horns: Library Marketing as an Essential Management SkillLibrary Leadership & Management
This New and Noteworthy review column presents a few recent, representative books and articles on library marketing and public relations, focusing on the importance of these areas in the library manager's skillset.
Citation InformationJennifer A. Bartlett. "Blowing Our Own Horns: Library Marketing as an Essential Management Skill" Library Leadership & Management Vol. 29 Iss. 3 (2015) p. 1 - 3
Available at: http://works.bepress.com/jenbartlett/39/