Identity TheoryWCOB Faculty Publications
AbstractIdentity theory is a microsociological theory, which links self attitudes, or identities, to the role relationships and role-related behavior of individuals.
Citation InformationDesrochers, Stephan, Jeanine Andreassi, and Cynthia Thompson. "Identity Theory." Organization Management Journal (Palgrave Macmillan Ltd.) 1.1 (2004): 61-69.