Article
Do We Trust the Technology? People? or Both? Ruminations on Technology Trust
AMCIS 2009 Proceedings
Publication Date
1-1-2009
Abstract
While an increasing number of trust studies examine technological artifacts as trust recipients, we still lack a basic understanding of how technology trust “fits” into the broader nomological net espoused by trust theories. This paper adopts a measure of technology trust comprised of IT-specific dimensions. We then articulate a research model that separates technology trust from interpersonal trust (i.e., trust in humans). Our empirical study provides evidence that even in a context where technology fully replaces human interaction, technology trust does not substitute for interpersonal trust. Rather, our findings suggest that technology trust complements interpersonal trust as a predictor of intention and behavior.
Citation Information
Xin Li, Guang Rong and Jason B. Thatcher. "Do We Trust the Technology? People? or Both? Ruminations on Technology Trust" (2009) Available at: http://works.bepress.com/jason_thatcher/22/