Presentation
The Impact of Social Media and Related Technology on the Sales Process: A Qualitative Analysis from the Buyer's Perspective
Atlantic Marketing Conference 2016
Event Location / Date(s)
Charleston, SC / 2016
Document Type
Conference Proceeding
Presentation Date
1-1-2016
Disciplines
Citation Information
James N. Smith, J. Billups, R. Matthews and S. Wilson. "The Impact of Social Media and Related Technology on the Sales Process: A Qualitative Analysis from the Buyer's Perspective" Atlantic Marketing Conference 2016 (2016) Available at: http://works.bepress.com/james-smith/1/