Article
Narcissistic consumers in retail settings
Journal of Consumer Marketing
Document Type
Article
Article Version
Post-print
Publication Date
1-1-2016
Disciplines
Abstract
This study aims to investigate how narcissistic consumers perceive and respond to variations in price and store image in retail settings.
Published Citation
Naderi, Iman, and Audhesh K. Paswan. "Narcissistic consumers in retail settings." Journal of Consumer Marketing 33, no. 5 (2016): 376-386. http://dx.doi.org/10.1108/JCM-02-2015-1327
DOI
10.1108/JCM-02-2015-1327
Peer Reviewed
Citation Information
Iman Naderi and Audhesh K. Paswan. "Narcissistic consumers in retail settings" Journal of Consumer Marketing Vol. 33 Iss. 5 (2016) Available at: http://works.bepress.com/iman-naderi/3/
The author post-print has been archived here with permission from the copyright holder.