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Article
Appetite for Growth.pdf
Economic Development Quarterly (2019)
  • Greg Schrock
  • Marc Doussard, University of Illinois at Urbana-Champaign
  • Laura Wolf-Powers
  • Stephen Marotta, Portland State University
  • Max Eisenburger, University of Illinois at Urbana-Champaign
Abstract
Food and beverage (FaB) manufacturing represents a promising opportunity for small-scale “makers” and local economic development. The growth of entrepreneurial maker businesses can be understood in terms of segmentation of market demand, emergence of new intermediaries, and availability of affordable production infrastructure. Yet the ease of starting maker businesses stands in contrast with the challenges of achieving growth and scale as a manufacturer. Through semistructured interviews with 31 FaB makers in Chicago, New York City, and Portland, Oregon, the authors analyze the challenges facing maker–entrepreneurs in this sector. The authors find that the everyday character of food and the relative ubiquity of food production infrastructure helps makers get their start, but that the unique character of food inputs and distribution networks pose distinct challenges and opportunities as they grow. Economic development efforts to support FaB makers should focus
on nurturing local demand, developing food-oriented intermediaries, and ensuring affordable production space.
Keywords
  • urban manufacturing,
  • food manufacturers,
  • maker movement,
  • urban maker economies
Publication Date
2019
DOI
https://doi.org/10.1177/0891242418808377
Citation Information
Greg Schrock , Marc Doussard, Laura Wolf-Powers, Stephen Marotta, et al.. "Appetite for Growth.pdf" Economic Development Quarterly Vol. 33 Iss. 1 (2019) p. 39 - 50
Available at: http://works.bepress.com/gschrock/31/