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Article
Infer, Predict, and Assure: Accounting Opportunities in Data Analytics
Accounting Horizons (2015)
  • Gary P. Schneider
  • Jun Dai
  • Diane J. Janvrin
  • Kemi Ajayi
  • Robyn L. Raschke
Abstract
The business use of data analytics is growing rapidly in the accounting environment. Similar to many new systems that involve accounting information, data analytics has fundamentally changed task processes, particularly those tasks that provide inference, prediction, and assurance to decision-makers. Thus, accounting researchers and practitioners must consider data analytics and its impact on accounting practice in their work. This paper uses the organizing principles from Mauldin and Ruchala’s (1999) meta-theory of accounting information systems (AIS) to identify current data analytics use, examine how data analytics impacts the accounting environment, and discuss challenges and research opportunities.
Keywords
  • data analytics,
  • AIS meta-theory,
  • task processes
Publication Date
2015
DOI
10.2308/ACCH-51140
Citation Information
Gary P. Schneider, Jun Dai, Diane J. Janvrin, Kemi Ajayi, et al.. "Infer, Predict, and Assure: Accounting Opportunities in Data Analytics" Accounting Horizons Vol. 29 Iss. 3 (2015) p. 719 - 742
Available at: http://works.bepress.com/gary-schneider/10/