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  1. Consumer behavioral outcomes
  2. School of Journalism and Mass Communications

Discipline

    1. Journalism Studies 1
    2. Mass Communication 1
    3. Public Relations and Advertising 1

Research Interest

    1. Computer-mediated communication and human-computer interactions 1
    2. Consumer behavioral outcomes
    3. Corporate communication 1
    4. Message strategies and information processing 1
    5. Power, online activism, and punishment behaviors 1

Organization

    1. School of Journalism and Mass Communications

Position

    1. Faculty Member 1