Bo Dai
Associate Professor, Department of Marketing, Parker College of Business
Disciplines
- Business Administration, Management, and Operations
- Marketing
Research Interests
- Marketing strategy
- Pricing
- Positioning
Browse Experts
Luther Trey Denton (Emeritus)
Professor Emeritus, Georgia Southern University
Disciplines
- Business Administration, Management, and Operations
- Marketing
Jacqueline K. Eastman
Professor, Department of Marketing, Parker College of Business
Disciplines
- Marketing
Research Interests
- Marketing
- Consumer behavior
- Marketing research
Kathleen H. Gruben (Emerita)
Associate Professor Emerita of Marketing, Georgia Southern University
Disciplines
- Business Administration, Management, and Operations
- Marketing
Research Interests
- Retailing
- Advertising
- Promotional Products
Jin-Woo Kim
Assistant Professor, Department of Marketing, Parker College of Business
Disciplines
- Business Administration, Management, and Operations
- Marketing
Research Interests
- Marketing Strategy
- Advertising
- Service Marketing
Lindsay Levine
Professor, Department of Marketing, Parker College of Business
Disciplines
- Business Administration, Management, and Operations
- Marketing
Research Interests
- Nonconscious influences on consumer decisions
- Design and Aesthetics
- Expertise and automaticity
Linda G. Mullen
Associate Professor, Department of Marketing, Parker College of Business
Disciplines
- Business Administration, Management, and Operations
- Marketing
Research Interests
- Sales and Sales Management
- White Collar Crime
- Academic and Corporate Sales Training through Huthwaithe
C. David Shepherd
Professor, Department of Marketing, Parker College of Business
Disciplines
- Business
- Marketing
Research Interests
- Sales and Sales Management
- Selling Skill and Expertise
- Health Care Marketing
Michael L. Thomas
Chair, Department of Marketing, Parker College of Business
Disciplines
- Business Administration, Management, and Operations
- Marketing
Research Interests
- Non-Profit Marketing
- Cause-Related Marketing
- Public Policy Issues