Article
Teaching Global Distribution Fundamentals through an Experiential and Flexible Financial Model of Distribution Channel Choice The MODISC Model
Journal of Business Cases and Applications
Status
Faculty
School
School of Economics and Business Administration
Department
Marketing
Document Type
Article
Publication Date
1-1-2010
Scholarly
Yes
Original Citation
Kolhede, E. (2010). Teaching Global Distribution Fundamentals through an Experiential and Flexible Financial Model of Distribution Channel Choice The MODISC Model. Journal of Business Cases and Applications
Citation Information
Eric Kolhede. "Teaching Global Distribution Fundamentals through an Experiential and Flexible Financial Model of Distribution Channel Choice The MODISC Model" Journal of Business Cases and Applications (2010) Available at: http://works.bepress.com/eric-kolhede/15/