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Eric Kolhede
Article
Innovations In Teaching Marketing Research And Analytics
Marketing Management Association (MMA) Fall Educators’ Conference
  • Clinton Schertzer
  • Eric Kolhede, Saint Mary's College of California
  • Michelle Rego
  • Manuel Pontes
SMC Author
Eric Kolhede
Status
Faculty
School
School of Economics and Business Administration
Department
Marketing
Document Type
Paper
Publication Date
1-1-2017
Publisher/Venue
Pittsburgh, PA
Disciplines
Comments

http://www.mmaglobal.org/publications/Proceedings/2017-MMA-Fall-Educators-Conference-Proceedings.pdf (p.155-156)

Citation Information
Clinton Schertzer, Eric Kolhede, Michelle Rego and Manuel Pontes. "Innovations In Teaching Marketing Research And Analytics" Marketing Management Association (MMA) Fall Educators’ Conference (2017)
Available at: http://works.bepress.com/eric-kolhede/12/