Skip to main content
Contribution to Book
Elegance, an Upscale Specialty Retailer, uses Data Mining to Solve Vendor Fit Problems
Concepts and Cases in Retail Merchandise Management 2nd ed.
  • Ellen McKinney, Iowa State University
  • Steven McKinney, Iowa State University
Document Type
Book Chapter
Publication Version
Published Version
Publication Date
1-1-2008
Abstract
Elegance, an upscale specialty retailer with sales over $4 billion, has 30-plus stores nationwide. Store values include providing distinctive merchandise and superior service to customers. The company focuses on the luxury retail market, selling brands including Armani, St. John, Zegna, Ellen Tracy, and Kate Spade. Women's apparel accounts for 35 percent of sales. Elegance is also known for strong vendor relationships, often working closely with vendors to develop products that will be desirable to its client.
Comments

This is a chapter from Concepts and Cases in Retail Merchandise Management 2nd ed., N.J. Rabolt and J.K. Miler (eds), New York: Fairchild. 2008; 213-215.

Copyright Owner
Fairchild Books
Language
en
File Format
application/pdf
Citation Information
Ellen McKinney and Steven McKinney. "Elegance, an Upscale Specialty Retailer, uses Data Mining to Solve Vendor Fit Problems" Concepts and Cases in Retail Merchandise Management 2nd ed. Vol. Case 40 (2008) p. 213 - 215
Available at: http://works.bepress.com/ellen_mckinney/32/