Whether or not you know what a meme is, it’s likely you come in contact with them almost daily through the Internet. However, the term was first used long before the information superhighway came barreling into our lives, coined by evolutionary biologist Richard Dawkins in 1976,. Dawkins used the term in his book, The Selfish Gene, to describe bits of culture that are transmitted from person to person. At that time Dawkins was referring to things like catch phrases, fashion, and even behavior, anything, as Dawkins noted, “that goes viral.”