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B2B Electronic Marketplace Usage from the Buyer Perspective: An empirical study that explores major factors that affect B2B electronic marketplace ... risks, purchasing situation, and readiness
(2009)
  • Dothang Truong, Embry-Riddle Aeronautical University
Publication Date
November, 2009
Editor
Dothang Truong
Publisher
LAP Lambert Academic Publishing
ISBN
978-3838318233
Citation Information
Dothang Truong. B2B Electronic Marketplace Usage from the Buyer Perspective: An empirical study that explores major factors that affect B2B electronic marketplace ... risks, purchasing situation, and readiness. SaarbrĂĽcken, Germany(2009)
Available at: http://works.bepress.com/dtruong/3/