Contribution to Book
Using Marketing History in the Modern Classroom: An Abstract
(2018)
Disciplines
Publication Date
January 1, 2018
DOI
10.1007/978-3-319-99181-8_140
Citation Information
Danny Upshaw, Doug Amyx, Marcia Hardy and Phil Habig. "Using Marketing History in the Modern Classroom: An Abstract" (2018) p. 421 - 422 Available at: http://works.bepress.com/doug-amyx/4/