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Article
Economic Impact of a PGA Tournament (McGladrey Classic) on Surrounding Area
Journal of Business and Economics
  • Dominique Halaby, Business Innovation Group, Georgia Southern University
  • Benjamin P. McKay, Business Innovation Group, Georgia Southern University
  • Kristen Ruhland, Georgia Southern University, Parker College of Business
Document Type
Article
Publication Date
8-1-2018
DOI
10.15341/jbe(2155-7950)/08.09.2018/008
Disciplines
Abstract

This study estimated the economic impact of the 2013 McGladrey Classic Golf Tournament (since renamed the RSM Classic) on Glynn County, Georgia. It was held at the Sea Island Golf Club, Seaside Course on Sea Island, Georgia in early November (7th through the 10th). This tournament is one of the stops for the PGA TOUR. The direct impacts were generated from spending from out-of-town visitors. These visitors included spectators, volunteers, title sponsor guests and the staff of the broadcast partner. In order to estimate the total amount of spending related to this event, the research team administered a survey to both volunteers online, prior to the event, and to spectators in person at the event. Additional expenditure data for the Golf Channel staff and McGladrey guests was provided by the Davis Love Foundation, host of this tournament.

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Citation Information
Dominique Halaby, Benjamin P. McKay and Kristen Ruhland. "Economic Impact of a PGA Tournament (McGladrey Classic) on Surrounding Area" Journal of Business and Economics Vol. 9 Iss. 8 (2018) p. 713 - 723 ISSN: 2155-7950
Available at: http://works.bepress.com/dominique-halaby/42/