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Article
The Role of Sport Fan Curiosity: A New Conceptual Approach to the Understanding of Sport Fan Behavior
Journal of Sport Management
  • Seong-Hee Park
  • Daniel F. Mahony, Kent State University - Kent Campus
  • Yu Kyoum Kim
Publication Date
1-1-2011
Document Type
Article
Keywords
  • Sport psychology,
  • sports spectators,
  • behavior
Disciplines
Abstract
Most literature on sport fan behaviors has focused on highly identified or loyal sport fans. While the literature has found that factors influencing current sport fans and their behaviors are related to, and based on, various psychological, social, and cultural factors, only a limited number of studies have investigated what factors initially attract individuals to consume sport. Curiosity has been found to be one of the crucial motivators that initially influence human exploratory behaviors in many domains. Using theories of curiosity, the present review aims to shed light on the role of curiosity in explaining various sport fan behaviors.
Citation Information
Seong-Hee Park, Daniel F. Mahony and Yu Kyoum Kim. "The Role of Sport Fan Curiosity: A New Conceptual Approach to the Understanding of Sport Fan Behavior" Journal of Sport Management Vol. 25 Iss. 1 (2011) p. 46 - 56
Available at: http://works.bepress.com/daniel_mahony/24/