The article discusses the factors contributing to the formation of social reputation and market identity in National Collegiate Athletic Association basketball players. The discussion focuses on: social network analysis in relation to identity theory; the influence of social networks in career advancement; opportunities that further socioeconomic status via social power; social identity and access to resources that contribute to the structure of a social network; and the role of affiliation in institutional theory, network ties, and family group identification within an organization.
- social networks,
- basketball players,
- career development,
- socioeconomic factors,
- organizational sociology research
Available at: http://works.bepress.com/daniel_halgin/11/