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Presentation
Sustainable Fashion Consumption: An Expanded Theory of Planned Behavior
Apparel, Events and Hospitality Management Conference Proceedings and Presentations
  • Srikant Manchiraju, Iowa State University
  • Ann Marie Fiore, Iowa State University
  • Daniel W. Russell, Iowa State University
Document Type
Conference Proceeding
Conference
Proceedings of the 69th Annual Conference of the International Textile and Apparel Association
Publication Date
1-1-2012
Geolocation
(21.3069444, -157.85833330000003)
Abstract

This study is an effort to understand consumers' perceptions of sustainable consumption towards fashion, including their beliefs, attitude, and behavioral intention toward purchase sustainable fashion products, which may be used to increase demand for sustainable fashion, thus diminishing the negative impact of fashion products on the environment.

Comments

This proceeding is from the 69th Annual Conference of the International Textile and Apparel Association (2012): pp. 1-2. Posted with permission.

Copyright Owner
International Textile and Apparel Association, Inc.
Language
en
Citation Information
Srikant Manchiraju, Ann Marie Fiore and Daniel W. Russell. "Sustainable Fashion Consumption: An Expanded Theory of Planned Behavior" Honolulu, Hawaii(2012)
Available at: http://works.bepress.com/daniel-russell/7/