The hospital foundation strategy and performance relationship.Faculty Publications
AbstractAttracting philanthropic donations is a strategic imperative for many hospitals. A hospital can manage the giving process most effectively by developing a well-managed hospital foundation. This study examines the hospital foundation strategy and performance relationship. Using a sample of 258 hospital foundations we identified different strategies and significant performance differences among them.
PublisherWiley Periodicals, Inc
Creative Commons LicenseCreative Commons Attribution-Noncommercial-No Derivative Works 4.0
Citation InformationMarlin, D., Geiger, S.W., & Ritchie, W.J. (2013). The hospital foundation strategy and performance relationship. Nonprofit Management & Leadership, 23, 427-441. doi: 10.1002/nml.21073