Article
Toward a Doctrine of Socially Responsible Marketing (SRM): A Macro and Normative-Ethical Perspective:
Journal of Macromarketing
(2020)
Publication Date
November 24, 2020
DOI
10.1177/0276146720963682
Citation Information
Gene Laczniak and Clifford Shultz. "Toward a Doctrine of Socially Responsible Marketing (SRM): A Macro and Normative-Ethical Perspective:" Journal of Macromarketing (2020) Available at: http://works.bepress.com/clifford_shultz/98/