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Clifford J Shultz
Article
Constructive Engagement, Macromarketing, and Humanistic Marketing
(2014)
  • Clifford J. Shultz, Loyola University Chicago
  • Stanley J. Shapiro, Simon Fraser University
Link
Disciplines
Publication Date
January 1, 2014
DOI
10.1057/9781137353290_14
Citation Information
Clifford J. Shultz and Stanley J. Shapiro. "Constructive Engagement, Macromarketing, and Humanistic Marketing" (2014) p. 176 - 191
Available at: http://works.bepress.com/clifford_shultz/43/