"focusing on absolute dollars of sales generated versus profitability of those dollars" by Christopher Plouffe

Selected Works of Christopher R. Plouffe

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focusing on absolute dollars of sales generated versus profitability of those dollars

Department of Marketing

Christopher Plouffe, The University of Akron

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Article

Publication Date

10-1-2002

Citation Information

Christopher Plouffe. "focusing on absolute dollars of sales generated versus profitability of those dollars" (2002)
Available at: http://works.bepress.com/christopher_plouffe/31/