Contribution to Book
How to build subscription business models
The PDMA Handbook of Innovation and New Product Development
(2021)
Disciplines
Publication Date
2021
Publisher
John Wiley & Sons
Citation Information
Chen, C. Q., Zhou, W. C., & Sun, S. L. (2023). How to build subscription business models. In
L. Bstieler & C.H. Noble (Eds.), Handbook of New Product Development (pp. 497-510). John Wiley & Sons.