Article
Values, Ethnicity and the Child Consumer : An Investigation in the Singapore Context
Academy of International Business Southeast Asia Regional Conference: Proceedings August 27-29, 1987, Kuala Lumpur, Malaysia
Publication Type
Conference Proceeding Article
Publication Date
8-1987
Discipline
Editor
Han, Chun Kwong
ISBN
8498121270
Publisher
Management Science/Operations Research Society of Malaysia
City or Country
Kuala Lumpur, Malaysia
Citation Information
Chin Tiong TAN and S. M. LEONG. "Values, Ethnicity and the Child Consumer : An Investigation in the Singapore Context" Academy of International Business Southeast Asia Regional Conference: Proceedings August 27-29, 1987, Kuala Lumpur, Malaysia (1987) Available at: http://works.bepress.com/chintiong-tan/8/