"Is Asia Ready for Marketing 101?" by Chin Tiong TAN

Selected Works of Chin Tiong TAN

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Article

Is Asia Ready for Marketing 101?

Asia Pacific Marketing Proprietors' Forum, Beijing, November 2006

Chin Tiong TAN, Singapore Management University

Publication Type

Conference Paper

Publication Date

11-2006

Discipline

Marketing

City or Country

Beijing, China

Citation Information

Chin Tiong TAN. "Is Asia Ready for Marketing 101?" Asia Pacific Marketing Proprietors' Forum, Beijing, November 2006 (2006)
Available at: http://works.bepress.com/chintiong-tan/70/