Article
East and West Marketing Paradigm
National Sales and Marketing Conference, Singapore, October 1998
Publication Type
Conference Paper
Publication Date
10-1998
Discipline
City or Country
Singapore
Citation Information
Chin Tiong TAN. "East and West Marketing Paradigm" National Sales and Marketing Conference, Singapore, October 1998 (1998) Available at: http://works.bepress.com/chintiong-tan/44/