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About Chekitan Dev

Chekitan S. Dev is an award-winning teacher of marketing and branding at Cornell University's School of Hotel Administration (SHA). He has been recognized multiple times for teaching excellence by undergraduate students, graduate students, and Ernst & Young.

Recognized as the leading expert on hospitality marketing and branding with over 125 publications to his credit, Dev has published his work in the very best journals, including the Journal of Marketing, Journal of Marketing Research, Harvard Business Review, MIT Sloan Management Review, and Cornell Hospitality Quarterly, and is the author of Hospitality Branding (Cornell University Press, 2012). His work has been presented at the world’s best business schools including Harvard, Wharton, Chicago, Oxford, ESSEC, and National University of Singapore. Recent research awards he has won include a 2016 Cornell Hotel School Dean’s Academic Excellence Award, a 2016 Industry Relevance Award from the Cornell Center for Hospitality Research, a 2015 Highly Commended Paper Award from Emerald, a 2014 Best Paper (runner-up) Award from INFORMS, and the 2002 John Wiley & Sons Award for lifetime contribution to hospitality and tourism research.

A former corporate executive with Oberoi Hotels and Resorts, Dev has served corporate, government, education, advisory, legal, and private equity organizations in over 40 countries on six continents as an expert witness, consultant, keynote speaker, and workshop leader. These include Accor, Atlantis Paradise Island Bahamas, Blue Sky Capital New Zealand, Breeden Capital Partners, Chandris Greece, Crystal Cruise Lines, Disney, Dolce Canada, Expedia, ExpoGourmand Chile, eHow Technologies China, Fairmont Middle East, Four Seasons Mumbai, Greenberg Traurig, Posadas Mexico, Hilton, Holiday Inn, Horwath Austria, HOTUSA Spain, Hyatt, HSMAI, IHRAI, Imperial Delhi, Intercontinental, InterHotel Paraguay, International Culinary Center New York, Jampro Jamaica, Jones Day, JP Morgan Chase, Jumeirah Dubai, Kelly Hart and Hallman, Latham and Watkins, The Leading Hotels of the World, Leela India, Lexus, LUX* Mauritius, Mandarin Singapore, Marriott, McDermott Will and Emery, Moevenpick Switzerland, Morgan Lewis Bockius, MGM Resorts, National University of Singapore, NHV Japan, One&Only UK, Orbitz, Peninsula, PlanHotels Italy, Priceline, Raffles Middle East, Ritz Paris, Rosewood, Rotana Abu Dhabi, Sarovar India, Skadden Arps, Starwood, Swissotel Middle East, Taj India, The Park India, Tishman, Travelocity, Vornado, Westin, Westmont Canada, Wyndham, YUM Malaysia, Zatisi Czech Republic, and many others. In 2009, he was selected as one of the Top 25 Most Extraordinary Minds in Sales and Marketing by the Hospitality Sales and Marketing Association International (HSMAI).

Dev has been interviewed on hospitality and travel trends by the Economist, TIME, Newsweek, the Wall Street Journal, the New York Times, the Washington Post, the Los Angeles Times, BusinessWeek, the International Herald Tribune, People, National Public Radio, and NBC Nightly News.

Positions

2017 Present Professor of Marketing, Cornell University
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Present Professor, Cornell University School of Hotel Administration Johnson College of Business
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20102017 Fellow, Cornell University School of Hotel Administration Cornell Center for Hospitality Research
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19952017 Associate Professor of Strategic Marketing and Brand Management, Cornell University School of Hotel Administration
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20092011 Barron Hilton Distinguished Visiting Professor of Lodging Management, University of Denver ‐ School of Hospitality and Tourism Management
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20072008 Coca-Cola Distinguished Research Fellow and Visiting Professor, Florida International University ‐ School of Hospitality Management
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19961997 Area Representative, Cornell University School of Hotel Administration
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1996 Wincott Fellow, University of Buckingham ‐ School of Business
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19891995 Assistant Professor of Marketing, Cornell University School of Hotel Administration
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Curriculum Vitae



Research Interests


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Honors and Awards

  • 2016 Cornell Hotel School Dean’s Academic Excellence Award
  • 2016 Industry Relevance Award from Cornell Center for Hospitality Research
  • 2015 Highly Commended Paper Award from IJCM Editors for Flow-Through paper
  • 2014 Best Paper Award (Runner-Up) at INFORMS Conference (Service Science Section)
  • 2010 Prize from European Case Clearing House (ECCH) for Westin case study
  • 2010 Hospitality Research in Practice Award, CCHR, Honorable Mention
  • 2010 Runner Up for Cornell Hospitality Quarterly Best Article Award
  • 2010 Named Top 25 Most Extraordinary Minds in Hospitality, Travel and Tourism Sales & Marketing by Hospitality Sales and Marketing International (HSMAI)
  • 2010 Named a Fellow of the Center for Hospitality Research for exemplary contributions
  • 2009 Awarded “Most Popular” (bestseller) ratings for HBS Case Studies on Hilton and Rosewood
  • 2008 Selected for Cornell University Faculty Institute for Diversity summer program
  • 2005 Teacher of the Year Honorable Mention (Undergraduate), Cornell Hotel School
  • 2005 University of Delaware Michael D. Olsen Research Achievement Award
  • 2004 Teacher of the Year Award (Undergraduate), Cornell University Hotel School
  • 2002 John Wiley Research Award for lifetime contribution to hospitality and tourism research
  • 2001 W. Bradford Wiley Memorial Research Award, CHRIE
  • 2001 Cornell University Hotel School Faculty Research Award (2nd prize)
  • 2001 A Best Article published in the Cornell Quarterly for the period 1990-2000
  • 1996 Cornell Hotel School Associate Dean's Award for Outstanding Research
  • 1996 Wincott Fellowship, University of Buckingham (UK) School of Business
  • 1994 Teacher of the Year Award (Graduate), Cornell University Hotel School
  • 1992 Van Nostrand Reinhold Research Award for “superior original published research”
  • 1988 Graduate Student of the Year Award, Hospitality Management, Virginia Tech
  • 1988 Phi Upsilon Omicron Honor Society, Kappa Omicron Nu Honor Society


Education

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2003 Certificate, Brand Management, Northwestern University ‐ Kellogg School of Management
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1988 PhD, Hospitality Management, Virginia Polytechnic Institute and State University
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1985 Master, Hotel Administration, Ecole Supérieure des Sciences Economiques et Commerciale
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1982 Certificate, Tourism Marketing, World Tourism Organization
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1981 Post-Grad Diploma, Hotel Management, Oberoi School of Hotel Management
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1979 BA, Economics, University of Delhi
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Contact Information

Services Marketing
244 Statler Hall
Phone: 607.255.9169

Email:


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