The past 10 years have seen the continued growth of the Mexican-origin population in the United States. This growth has been accompanied by the movement of immigrants away from traditional settlement locations in the Southwest. Using data collected from 45 interviews with immigrant workers in Northeastern Oklahoma, this study explores factors that motivate the movement of Mexican immigrants to nontraditional locations. The study finds that along with economic and political variables, a search for a higher quality of life than is available in urban locations also plays a key role in relocation decisions. The availability of employment opportunities, housing, and low crime rates make rural America an attractive alternative to urban settlement.