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Contribution to Book
Creating a Sales Culture: An Organizational Framework for Growth and Profitability
Proceedings of the National Conference in Sales Management (2000)
  • Rick E. Ridnour, Northern Illinois University
  • Felicia G. Lassk, University of South Florida
  • C. David Shepherd, Georgia Southern University
Publication Date
2000
Editor
Jon M. Hawes
Publisher
Fisher Institute for Professional Selling
Citation Information
Rick E. Ridnour, Felicia G. Lassk and C. David Shepherd. "Creating a Sales Culture: An Organizational Framework for Growth and Profitability" Akron, OHProceedings of the National Conference in Sales Management (2000)
Available at: http://works.bepress.com/c_david_shepherd/56/